A fairly common design pattern in web forms is to have some explanatory help text for a textfield appear inside the text field, and then remove it when the user clicks into that field. It has the benefit of putting the help precisely where the user’s looking. Labelify is a jQuery plugin that does this for you, as simply as possible. It handles a number of corner cases, and it’s quite customisable if you need it to be, while still working as simply as possible out of the box. Enjoy.