They’ve not even provided enough lines for many full UK postal addresses: and believe me they will fail to deliver without a full address these days. So they must be going to relie on post code and street number.
I’m just surprised that they pre-select UK and not USA like so many forms: which usually also have redundant fields for ‘State’ (2 digit) and zip code that won’t accept a UK post code even after you’ve selected UK, or presumably France, Spain, etc.

My pet peeve is that they and the postal authorities in other countries have NOT compiled XML Schema Definitions (XSD) for their postal address format that we could all then use to generate valid forms once a country has been selected. (It might then influence all the dumb-asses to create enough fields in their dbs to hold a proper address in the first place.) I used to live in hope that UN/CEFACT would take as lead in this, as they did on EDIFACT in the 70’s, but no such luck.

‘Please complete all the items marked with an asterisk*’ ?! How did the original meaning of asterisks on forms get taken over to mean “required”? Why not say “required” on those entries? The asterisk instructions are then overridden with more instructions midway down the form. You didn’t paste this part, but the asterisks go crazy in the lower sections of the form. At least in my firefox, I’m seeing fields with repeated labels and asterisks after each.

I’m not from UK, so I don’t know if the intended audience knows what ‘house name’ is. For all the fields with even slighly-obscure syntaxes, how about a sample off to the side? Less-experienced users can get pretty nervous when asked to enter a phone number into a blank space. At least in the US, we have no standard phone number format. It’s not enough that the server would -accept- any format; the user should feel confident about what she is typing in.

Date of birth- clunky. If a list of 100+ drop-down numbers was cool, why not use it for the parts of the phone number too? I’m kidding!

T&C and privacy policy are spaced apart and presented differently. Doesn’t T&C include PP?

There are about 30 things to fill in, but this layout as-is has no chance of fitting on anyone’s screen. Loose layout is fine and whitespace is nice, but wouldn’t the user’s experience be better if she could see the progress she was making on this long form? Multiple columns, multiple pages, and above all fewer entries (e.g. city and postcode are redundant) could help.

‘work phone number’ is apparently not required. Why should anyone fill it in? If there’s a reason the number would help, the form should tell you what that reason is.

Although, would people be offended if you get to choose from seven or eight ‘well-known’ countries and you find your country isn’t present? I suppose not as much as having to choose from 120-odd and your country isn’t there without an option to add it…

http://www.brucelawson.co.uk/index.php/2006/forms-inputting-country-names/

http://www.moneysavingexpert.com/cgi-bin/viewnews.cgi?newsid1083570446,24889,